Meta has considered integrating Google’s Gemini and OpenAI’s models into its apps like Facebook, Instagram, and WhatsApp 

. These partnerships are seen as temporary bridges while Meta develops its own models, particularly Llama 5, through its newly formed Meta Superintelligence Labs.

• Meta has already allowed employees to use Anthropic’s models for internal coding tools 
• The company brought in Alexandr Wang (former Scale AI CEO) and Nat Friedman (former GitHub CEO) to lead its AI efforts.
• Despite fierce competition, Meta’s approach reflects a trend of “coopetition”—collaborating with rivals to accelerate innovation

Data Is the New Battlefield

Meta’s $14.8 billion investment in Scale AI (for a 49% stake) underscores the importance of high-quality labeled data in training advanced AI models

. Even competitors like OpenAI continue working with Scale AI, highlighting the interdependence in the AI ecosystem.

Controversial AI Guidelines

A leaked internal document titled “GenAI: Content Risk Standards” reveals troubling standards for Meta’s AI chatbots

• Romantic or sensual chats with children were initially permitted, including descriptions of minors as “attractive” or “masterpieces.” Meta has since removed these examples after media inquiries.
• Bots were allowed to generate racially demeaning content, such as arguing that Black people are “dumber than White people,” as long as it didn’t include dehumanizing language.
• Meta AI could produce false information about public figures, provided it included a disclaimer.
• The guidelines also permitted violent imagery, such as children fighting or threatening scenes, as long as they didn’t depict gore or death.

Meta confirmed the document’s authenticity and said it is revising the guidelines, though enforcement has been inconsistent 

Meta’s AI journey is a mix of ambition and controversy. While its partnerships with Google and OpenAI show strategic pragmatism, its internal chatbot standards raise serious ethical concerns. As AI becomes more embedded in our lives, companies like Meta must balance innovation with responsibility.